Community Sports

Standard Sales Help Raiders Ride Responsibly

Standard Sales Co. and Bud Light will help with discounted Lyft rides on Game Day.

Red Raider football fans can score big this season as Standard Sales Company, LP, a trusted beer distribution partner in the Lubbock community and distributor of many beers, announce their plan to provide free or discounted Lyft rides for hundreds of fans attending games at Jones AT&T Stadium with the Raiders Ride Responsibly program.

Campus Live and Standard Sales Company have been community partners since 2018. They do business together to engage with the Texas Tech community.

“This is a great initiative of Standard Sales to provide a responsible ride program,” says Marcus Pauda, CampusLive Owner/CEO. “These are the types of initiatives Campus Live supports to the fullest in the Lubbock community.”

For the 2019 football season, Standard Sales Co. will partner with Bud Light to provide $15 Lyft promo codes for all Red Raider home football games. The code will be valid on game day, and good for one use per fan, for a drop-off or a pick up within a 1/2-mile radius of Jones AT&T Stadium. To use the code, Raider Fans will need to download the Lyft app, enter the game day code in the promo section of the app, and request the ride. The codes will be available first come first served.

The promo codes will be released later in August on the company’s Facebook page, @StandardSalesLubbock. Drunk driving is 100% preventable, and Standard Sales, a trusted distributor of many beers, want to remind fans, if adult beverages will part of game day, enjoy some food, hydrate between beers and plan for a responsible ride home. Standard Sales Co. is proud to be part of the solution when it comes to preventing drunk driving and has been providing responsible ride programs for special events and sporting events in partnership with Lyft since 2017.

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